Carson's Website
About
Hi, I'm Carson. I've spent my career building and scaling at the intersection of tech x media/entertainment.
Joined Instacart at Series C and scaled to Series E with an amazing team. Led market launches across the Bay Area and New York, and headed up our $70M Manhattan operation.
Instacart shaped a startup mindset I then took into the world of media & entertainment. I launched a live entertainment company during my MBA at Harvard, producing multimedia art experiences with creative technologists, and working with clients like Live Nation. I fell in love with storytelling through art and tech, and joined Future of StoryTelling, an award-winning creative agency. There, I led our immersive experience division, blending narrative, AI, and technology to create new forms of entertainment.
Now, I'm at FLORA, where we are obsessed with building a power AI tool that will shape the future of creative work. Our product combines the top AI text, image, and video models in one Figma-like infinite canvas, used by many of the world's top creative teams.
Where I bring the most experience and energy:
• GTM: Defining and executing go-to-market strategies for new services, markets, and experiences. Turning high-level creative visions into detailed roadmaps, and project managing cross-functional launches.
• Operations: Building processes and systems that scale operations and drive ROI & efficiency.
I care about reimagining storytelling with AI and creating awe-inspiring experiences. At my core, I'm a creative heart paired with a business & operational mind.
My guiding principles for happiness and success: love, evolve, and enjoy.
Originally from the Bay Area, I now live in Brooklyn, New York.
Joined Instacart at Series C and scaled to Series E with an amazing team. Led market launches across the Bay Area and New York, and headed up our $70M Manhattan operation.
Instacart shaped a startup mindset I then took into the world of media & entertainment. I launched a live entertainment company during my MBA at Harvard, producing multimedia art experiences with creative technologists, and working with clients like Live Nation. I fell in love with storytelling through art and tech, and joined Future of StoryTelling, an award-winning creative agency. There, I led our immersive experience division, blending narrative, AI, and technology to create new forms of entertainment.
Now, I'm at FLORA, where we are obsessed with building a power AI tool that will shape the future of creative work. Our product combines the top AI text, image, and video models in one Figma-like infinite canvas, used by many of the world's top creative teams.
Where I bring the most experience and energy:
• GTM: Defining and executing go-to-market strategies for new services, markets, and experiences. Turning high-level creative visions into detailed roadmaps, and project managing cross-functional launches.
• Operations: Building processes and systems that scale operations and drive ROI & efficiency.
I care about reimagining storytelling with AI and creating awe-inspiring experiences. At my core, I'm a creative heart paired with a business & operational mind.
My guiding principles for happiness and success: love, evolve, and enjoy.
Originally from the Bay Area, I now live in Brooklyn, New York.