Carson's Website
Professional History
Future of StoryTelling produces award-winning stories and experiences for the world’s biggest companies, brands, and celebrities.
I focus on leading our immersive & entertainment line of business, and our company's strategic growth. Functionally, my role encompasses leadership across both internal initiatives (strategy, business development), and external client projects (operations, team building, finance, project management, account management).
- Print: 30+ NYTimes Bestsellers for clients such as Kobe Bryant, Eminem, Oprah, JJ Abrams
- Digital: Apple Design Award for Al Gore's Our Choice app, and first-ever spacewalk in cinematic VR for Meta
- Experiential: Forbes' "Top Global Event Getting Immersive Right" for our Future of StoryTelling Festival, the official narrative for the atrium of the Sphere (Las Vegas), and the interpretive design of the Theodore Roosevelt Presidential Library
I focus on leading our immersive & entertainment line of business, and our company's strategic growth. Functionally, my role encompasses leadership across both internal initiatives (strategy, business development), and external client projects (operations, team building, finance, project management, account management).
Thousand Deep designs and produces immersive art & music experiences, inspired by the disco ball. Past clients & partners include Live Nation, City Point, Harvard, Mixmag, and The Williamsburg Hotel.
- Producer and presenter of "Light Leaks" by Kyle McDonald and Jonas Jongejan (NYC 2021) - an immersive art experience combining computer vision and disco balls. Featured on TimeOut (#2 best thing to do in NYC), Thrillist, and more. We partnered with the artists and City Point, Brooklyn's largest shopping, dining, and entertainment destination. Together, we transformed a storefront on the main floor into an immersive and seemingly infinite space. Thousands of attendees purchased tickets and experienced the exhibit. TV news coverage and interview here.
- Partnered with Bonnaroo to produce "Where in the Woods" in 2022 , bringing to life an enchanted disco forest. Featuring a disco UFO stage (w/ performances by Porter Robinson, Dillon Francis, Channel Tres and more), the Illuminator (the world's largest motorized disco ball) by Derek Dyer, Pulse Portal by Davis McCarty, disco creature sculptures, and hundreds of disco balls.
- Producer of "Holographic Disco" and "Psychedelic Disco", a multi-dimensional art event series at the Williamsburg Hotel. Featuring DJ sets, psychedelic liquid light show, blacklight art, disco sculpture art, live coded visuals, live painting, AR art, and more.
- Partnered with Mixmag to produce "The Lab NYC", a nightlife experience ft. artist Mikey Lion, broadcasted to 85K+ viewers.
Graduated with a MBA from Harvard Business School, where I focused on entrepreneurship and entertainment.
- Hosted and interviewed Grammy-nominated rapper Logic for a school-wide fireside chat (Entrepreneurship Club)
- HBS Startup Accelerator (Rock Center for Entrepreneurship): "Harvard Business School’s Rock Center Announces 20 Teams for Rock Accelerator Program"
- Crowd-favorite winner for nationwide startup pitch competition (Business School Alliance for Health Management)
- Business mentor for the captain of a U.S. national sports team (Crossover into Business Program)
Instacart
Senior Operations Manager ('17-18), Operations Manager ('16-'17), Area Manager ('15-'16) May 2015 - Jun 2018 San Francisco, CA and New York, NY |
Early employee at the recently IPO’d company. Led our $70M Manhattan business, overseeing thousands of deliveries every day, the P&L, growth, workforce of 750+ employees, and retailer partnerships. Our team more than doubled the size of our business while becoming profitable.
Prior to NYC, I led our growth in the San Francisco Bay Area market. We launched our service into new markets totaling over a million households (North Bay, East Bay, Sacramento), and scaled our team to 6K+ shoppers.
Instacart IPO'd in 2023 at a valuation of $9.9B.
Prior to NYC, I led our growth in the San Francisco Bay Area market. We launched our service into new markets totaling over a million households (North Bay, East Bay, Sacramento), and scaled our team to 6K+ shoppers.
Instacart IPO'd in 2023 at a valuation of $9.9B.
Assisted technology and financial services clients with growing their businesses, improving processes, and managing large-scale change initiatives.